Radisson’s Robust Expansion Boosts Turkish Presence with Seven New Hotels in 2024 – Travel And Tour World

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Radisson Hotel Group is excited to share its progress in the Turkish market with the introduction of seven new hotels, comprising six newly signed agreements and one recent launch, within the first half of this year. These key developments advance the Group’s goal of operating 100 hotels in Turkey by 2030.

The strategic significance of Türkiye for Radisson Hotel Group is underscored by its pivotal geographical position and thriving tourism sector, making it one of the largest markets for the Group. Istanbul, in particular, plays a crucial role due to its strong and consistent market performance, which has been instrumental in reinforcing Radisson Hotel Group’s leadership in the region. The Group is keen on capitalizing on Istanbul’s vibrant market dynamics and opportunities for further growth to solidify its leading stance throughout the market.

Elie Younes, Executive Vice President and Global Chief Development Officer at Radisson Hotel Group, said, “Türkiye stands as a cornerstone in Radisson Hotel Group’s global strategy, leveraging its strategic geographic position and thriving tourism landscape. We are enthusiastic about expanding our footprint in cities such as İstanbul, İzmir, Bursa and Mersin, further solidifying our commitment to delivering exceptional hospitality experiences. These initiatives underscore our dedication to forging strong partnerships and making a positive impact in the communities we serve.”

In the first half of 2024, Radisson Hotel Group has broadened its presence with the launch of a new hotel and six additional agreements. These developments include:

Radisson’s Inaugural Yalova Center

In April 2024, Radisson debuted its first Yalova property, leveraging the region’s renowned thermal springs to attract both local and international visitors. This hotel boasts 103 rooms, all designed with contemporary decor and equipped with cozy bedding, coffee and tea amenities, and essential bathroom supplies. The establishment serves a variety of international and local dishes and includes a VIP meeting room for up to 15 attendees, featuring top-tier amenities. Guests are invited to relax at the hotel’s comprehensive spa and fitness center, designed for optimum relaxation and rejuvenation.

Park Inn by Radisson Istanbul Caglayan

Targeting an opening in the third quarter of 2026, this centrally located Istanbul hotel faces the mammoth Istanbul Justice Palace. It will accommodate guests in 88 rooms, from standard options to suites, including 19 interconnecting rooms. The facility will feature a full-service restaurant, a lobby bar and lounge for relaxation, two meeting rooms suited for small gatherings, and a fitness center.

The Parsana Konya Hotel by Radisson Individuals

Expected to open in the first quarter of 2027, this hotel is strategically located in the bustling city of Konya, merely 11 kilometers from the Konya Airport. The property will feature 165 rooms, including standard rooms, junior suites, and suites, with 24 interconnecting and three accessible rooms. It will boast a large dining area, two meeting rooms, a board room, and a fully equipped gym.

Premier Hotel Kagithane Istanbul by Radisson Individuals

Slated for a Q3 2026 opening, this hotel stands in the green expanses of Istanbul’s Kagithane district, a short drive from the city center and 32 kilometers from Istanbul International Airport. The hotel will offer 78 stylish rooms and suites, with an all-day dining lobby bar. It features a large 341-square-meter ballroom, suitable for various events and conferences, and an extensive 800-square-meter spa and wellness area, including an indoor pool and a gym.

Radisson’s Strategic Expansion in Türkiye

Radisson Hotel Group has set ambitious targets to bolster its growth in Türkiye, aiming to introduce 70 new hotels into its global portfolio within the next three years and targeting 100 hotels by 2030. The expansion strategy includes launching the vibrant Radisson RED in Istanbul and introducing the Radisson Collection in major cities like Istanbul and Ankara, emphasizing its focus on the leisure travel market with properties such as Radisson Blu Resort & Spa, Cesme, and the first ski resort, Radisson Blu Hotel Mount Erciyes.

Upcoming Hotel Launches in Türkiye

Radisson continues to expand its presence in Türkiye with several anticipated openings:

• Radisson Hotel Mersin: Opening in September 2024, this property is near the Adana Şakirpaşa Airport and the country’s largest port, enhancing its appeal as a tourism nexus.
• Radisson RED Izmir Point Bornova: Türkiye’s premier RED brand, opening in Q4 2024, adjacent to a major shopping center in Izmir, offering 175 luxurious room options.
• Radisson Hotel Istanbul Merter: Scheduled for a Q4 2024 opening, located in Istanbul’s textile district, the hotel will have 267 rooms and suites, multiple dining options, extensive spa facilities, an indoor pool, and comprehensive gym amenities.
• Radisson Hotel Bursa: Set to open in Q1 2025 in Bursa’s Nilufer district, this hotel will blend modern comfort with chic design across its 163 rooms and suites.