Japan’s Nissin brings its instant noodles back to Turkey

TOKYO/ISTANBUL — Japan’s Nissin Foods Holdings is reentering the Turkish market it withdrew from in 2018, looking to start full-fledged instant noodle sales there as soon as this year.

Nissin will begin by outsourcing instant noodle production to a local company and explore eventually building its own factory in Turkey, with an eye toward cultivating markets in Central Asia and Africa.